The Impact of Ben's Blog on Analytics Engineering

Derek Steer: I think the corporate blog is kind of gone. People don't go there for, you know, analytical content anymore. So in order to do this right, I'm going to start a new brand. And it's going to be brand new. He says once Ben started writing again, what you saw was news letters like this,. quoting him and talking about how brilliant and often controversial his writing is over and over and over. It wasn't just that he was building a new audience, which he was and very fast. Every Friday when he posts a new post, data Twitter is lighting up with conversation about that specific thing. We'd probably be at the center of