The best podcast listening and discovery app in the world is called Padapolo. Just say what's up to Fire Nation and share something that you believe about becoming successful that most people disagree with. Success Story hosted by Scott D. Clary features convos on sales, marketing startups, and more.
Chris Dreyer is the CEO of Rankings.io, a law firm SEO agency, a 5x member of the Inc. 5000, and the author of Niching Up: The Narrower the Market, the Bigger the Prize.
Top 3 Value Bombs:
1. There's so much opportunity from Niching for niching. There's premium pricing. You get better margins from eliminating waste. You can maximize your advertising. You're not throwing paint against the wall and hoping that something sticks.
2. Niching up is taking an industry and going narrower, going deeper.
3. One of the most difficult challenges businesses have today is how they're going to be different, how they're going to create a unique selling proposition.
Chris' Book Niching Up - The Narrower the Market, the Bigger the Prize.
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