Our Hen House: Vegan & Animal Rights Movement | Stories from the Frontlines of Animal Liberation cover image

Food System Innovations with David Meyer and Galina Hale

Our Hen House: Vegan & Animal Rights Movement | Stories from the Frontlines of Animal Liberation

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Are We in Trouble?

Roxanne Jones: Are we disappointed with the lack of growth or slow growth in the market share plan-based alternatives, especially meat alternatives. She says there's some truth to the narrative that they've grew really fast in the beginning because every vegan wanted to try one and then wanted to give one to their non-vegan friend. But she says it's a natural development of the industry that initial return on investment might be high but then slows down as hedge funds are no longer interested.

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