11min chapter

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#191: Breaking down my $60,723 product launch

Creator Science

CHAPTER

Reflections on Product Launch Strategies

Detailed analysis of successful and unsuccessful strategies in a product launch, including revealing price early, preparing affiliates, offering unique bonuses, and the impact of direct discount links on sales. The speaker reflects on setting clear goals, the effects of shortcuts on consumer experience, and their ambivalence towards having a refund policy.

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