Cal Fussman: How To Interview ANYONE and NEVER be BORING with a legendary journalist
The Mark Drager Show
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Unveiling Genuine Experiences Amidst Marketing Strategies
This chapter explores the theme of discerning authentic interactions from deceptive marketing tactics, reflecting on personal encounters and professional skepticism towards misleading strategies. It narrates anecdotes about direct communication in business and interactions with figures like Jack Welch and Larry King, culminating in insights on effective storytelling and interview processes in recruitment. The discussion emphasizes the significance of brands delivering on promises, the evolving nature of recruitment practices, and the art of questioning to reveal true candidates' qualities.
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