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Bloomberg Businessweek Weekend - February 28th, 2025

Bloomberg Businessweek

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From Engineer to Entrepreneur: Shaping Autonomous Industrial Vehicles

This chapter explores the journey of a former engineer from Google's self-driving program to founding Pronto, an autonomous vehicle company focused on mining and trucking. It examines the distinctions between industrial autonomous applications and robo-taxi services, discussing market potential and the challenges of automation in heavy machinery.

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