Doug Turnbull - Staff Relevance Engineer, Shopify - Search as a constant experimentation cycle
Vector Podcast
How to Structure Your Work at Shopify
At Shopify, our team works on the relevancy of all of the Shopify storefronts. And that's a really interesting process because you could imagine the impact there is very variable per shop. So if we notice that people skip over a certain product a lot when they search for shoes, maybe for some reason the shoe search shows socks at the top, we know those socks are probably not relevant. We can take this data and see like, did we improve things to things get worse with our ideas? It's about what you would expect from using something like Cupid.
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