
2: Matt Greenberg, CTO Reforge, ex-VPE Credit Karma
PRODUCTEA with Leah, Growth & Senior Leadership
00:00
A 30% Success Rate Is Good Credit Karma
There was this really famous mobile website for like our credit cards landing page and it generated a surprisingly large amount of revenue. Every single time someone tried to make the site better over a four-year period it performed not just worse but like 10 20 30 percent worse on conversion when you took something that was basically unusable and made it easier. It takes me like four to five iterations sometimes on even on bets where I was just like this is going to work 100% then it just doesn't, he says.
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