The Negative Feedback Loop Between Diet and Cholesterol

A decade from now, when self identified vegans do are doing no better on observation studies than the Western diet counterpart, it's going to have a negative feedback loop for people adopting a plant-based diet. That's what the temperance movement was. This is where Kellogg's and Graham and all of the people who started which became the vegetarian side. I'm just saying that we did that they get to two to four percent. We've done all those studies in the past and we have information.