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I've Got the Button Moved.
With the creation of one million different streaming services a people aren't willing to pay for 30 different streaming services. And so you had all these people who were cutting or because they're like, o well, i don't need cable. But now you have really good shows that are coming on some obscure streaming network and it's like, i'm not paying ten dollars a month for this one show that i want to watch when i already pay for like six different other services. I think people got subscription fatigue, both from wanting toke figure out what service a given show is on but also fromlike, not not being willing to paid for 15 streame services.