The House Is on Fire With That Brand With That Creator

"I feel like outward looking in, sometimes I see those tweets and I'm like, oh, the house is on fire with that brand," she says. "And for me, I feel like that's just not an effective way to number one, repeat business with that brand." Don't build your creator career 'on rocky ground' if you don't have a history of being paid properly or having bad reputations,. She adds: "You got to understand the terms of your deal extremely well"