The Woolly Mammoth and the African Elephant

"Apparently This Matters" is CNN Tech's weekly, offbeat look at stories trending on Twitter and Facebook. Today Jarrett ponders the controversy surrounding a project to make meat from woolly mammoth DNA using an African elephant gene structure. "It sounds like a publicity stunt," Jarrett says of the lab-grown product. But it does raise awareness about how we're getting closer to growing our own food in factories that use fetal bovine serum for growth medium.