This chapter emphasizes the importance of approaching life with a sense of urgency, consistently working towards success, and not waiting for opportunities to appear. It warns against the consequences of realizing the need for urgency too late and the frantic efforts it provokes to salvage situations.
So many people wait and wait and wait…to make a change…to get their sh*t together…to take advantage of an opportunity. They don't act with urgency until it's too late...and they suffer the consequences. But successful people are different. They live every day with urgency...even when they are way ahead! In this episode, I talk about how people suffer from "selective urgency," how to identify it, how to avoid it, and what to do in place of it...so that you can cultivate the habits high earners possess.