6min chapter

Marketing Against The Grain cover image

Apple Intelligence Can Outsmart 99% Of Marketers (WWDC Recap)

Marketing Against The Grain

CHAPTER

Apple's Journey in AI and OpenAI Integration

Discussing Apple's branding of AI as Apple intelligence, integration of GPT and OpenAI, partnerships with companies like Google, OpenAI's goal to be a personal assistant, Apple's reliance on third-party AI, their journey in AI and LLMs, collaboration with OpenAI for email prioritization, and potential future impacts on AI adoption and marketing.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode