585 | SERP Snippets Over Time w/ Brodie Clark
EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer
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The Future of SEO
Brody Clark: One interesting one that I've been looking at a bit and is mainly showing in the US are the rich cards that can show up for broader queries. It seems for sites that do get presented in that section at the top, either through recency of a popular article or just being the most relevant result they do get more clicks than they would if they were just the top ranking result in standard web search. "There's been a massive change in the user experience as more and more digital savvy people in society are interacting with it," Brody says.
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