9min chapter

The Vergecast cover image

The war for Reddit, new MacBook Air, and Meta's Twitter competitor

The Vergecast

CHAPTER

Meta's Threads: Competing with Twitter

This chapter explores Meta's development of a new text-based social media app, Threads, designed to rival Twitter by utilizing Instagram's user base. It discusses the implications of the decentralized protocol ActivityPub and examines Meta's strategic motivations amidst Twitter's ongoing challenges. The chapter highlights the competitive dynamics within social media and Meta's aim to disrupt the existing order in this space.

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