Exploring the connection between cultural narratives, societal norms, and the appeal of fad diets, this chapter delves into how these diets offer more than just food choices, providing a sense of identity, status, and transformation within social groups.
Keto, Atkins, paleo, and Whole30 — it seems like fad diets are everywhere these days. How did they get so popular, and are they doomed to fail?
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