Educating LLMs & Optimizing Content for AI Search
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
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The Evolution of SEO: Merging Tech and Marketing
This chapter explores the transformation of SEO in light of technological advancements, particularly AI, highlighting the shift from technical skills to an emphasis on marketing strategies and consumer understanding. It underscores the need for SEOs to integrate analytics with direct customer engagement to enhance messaging and resonate with audiences effectively.
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