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Is There a Gap in AI?
I'm not as convinced on the creativity side of things, because I think creativity is one of those things that's quite hard to nail down. A chat GPT can't sit in a room with Colin and drink beer and then go out and do a meeting afterwards and take notes - we're just computers. But at the moment, there are a lot, there's a much bigger gap in terms of having a multi-functioning AI. We like to sort of big up ourselves as creative in a way that computers aren't – it's this desire to have a soul.