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3 Growth Hacks Startups Use To Go From $0 to $1 Billion (#106)
Marketing Against The Grain
Gary Vaynerchuk's YouTube Trauma
I was on a panel with Gary Vaynerchuk and he said that small companies should not try to spread themselves across everything. So the next week, they emailed everyone who went to the event and then emailed the link to that video. The video had hundreds of thousands of views because I think he reposted to his channel. And from that YouTube trauma comes today's show because you do believe that, hey, one channel and having a very clear, successful strategy on that channel can transform business.
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