
S21 E2: The Future of Brands Will Be Communal (Marcus Collins)
The Next Big Idea Daily
00:00
The Power of Identity
Apple is probably it comes to my mind as the most cult like identity mark at the moment. I'm an Apple person because, you know, I'm a Mac, not a PC, right? They did that ad campaign. It's amazing how they kind of pulled that off. Do you have other examples of brands that right now that have done the identity thing really well?
Play episode from 06:21
Transcript


