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E89: 2024 Reflections and 2025 Go-To-Market Predictions

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AI Disruption and Market Dynamics

This chapter explores the intersection of AI technology and evolving business strategies, particularly focusing on the competitive landscapes of Salesforce and HubSpot. The speakers discuss potential acquisition opportunities in the tech sector, emphasizing the impact of micro-segmentation on advertising and the necessity for companies to adapt or face disruption. The chapter concludes with insights into the changing nature of business value, stressing the importance of brand and content over traditional workflow solutions.

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