
ESPN as Cable’s Grim Reaper, How the Cable Bundle Crumbled, What Taylor Swift Can Teach Content Companies
Sharp Tech with Ben Thompson
00:00
The Difficulty of ESPN's Transition to Cable
CNN's John Berman says ESPN could be in trouble if it goes direct to consumers. He argues that the network would have a hard time attracting new customers by charging more than $10 per month. The company has been criticized for not buying all the sports rights before pivoting towards streaming, he says.
Transcript
Play full episode