The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss cover image

Sarah Lucille: The Art of Sales Copy That Converts (Without Promising Specific Results)

The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

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How Much Can I Break Down a Phrase and Say What I Want?

The best place to really spend time with this is at the very beginning of anything you're writing. If you want some one to book a call with you, are you dancing around that statement or are you being really simple about it? And i've talked about this a lot, and people who get paid marketing will even let me know, give me your messy words, because we can cut down and work with that. But if you're trying to be perfect and as curated as possible, you might be leaving out something that could have actually been said instead. It doesn't bother me when people send me all these rambly loomly ideas where they don't feel clear to them yet

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