5min chapter

The Espresso Hour cover image

Prison or Castle: How To Build A Business Around Your Ideal Life

The Espresso Hour

CHAPTER

How to Optimize for Revenue Critical People in Your Team

First time founders have this very ego driven desire to feel like they need to build a formal company. So when you think of designing a business, you actually don't think about your own needs. And so it's okay if you have one or two team members that are not revenue critical because they help take things off your plate. But if you look at your team and you're like, eight of the 10 people I have are not revenuecritical, you are probably over indexing on hiring people. Dickey: What took me a really long time to fully internalize as an entrepreneur is that you can build whatever type of business you want to build.

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