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The Importance of Scaling Your Business in the US
Cevallos: We were actually very lucky initially because I said, you know, we worked hard, but there's an element of luck in that we were able to bootstrap the business for the first year. And so that enabled us to really skip an entire round of financing in the early days and avoid auto dilution. So yeah, that's kind of how we managed to bootstrap in the early Days. Cevallos wanted to go out and target some of the larger enterprises, the payers and insurance companies,. The big, large hospital or healthcare systems to use our software. But they have very long complex sales cycles, which we needed to fund through venture capital.