4min chapter

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530. What's Wrong with Being a One-Hit Wonder?

Freakonomics Radio

CHAPTER

New Artists Are Less Likely to Have Commercial Success

New artists who build novel portfolios are less likely to ever have a hit. They're more likely to strike out and we never hear about them. Once artists reach that first hit, then the time for creativity is over. The quintessential artist that fits the model extremely well is Shania Twain.

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