The So What from BCG cover image

How CEOs Spend Their Time

The So What from BCG

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Prioritizing Time and Building Personal Brand

The chapter explores the varying perspectives of CEOs on personal brand building and how it impacts their company's success. It emphasizes the importance of working effectively with a leadership team and allocating time for thinking. The speakers also discuss the value of continuous learning and the balance between managing time and embracing serendipitous moments.

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