S04.EP08 - Personal Branding & The Power of LinkedIn with Mike Roberts
JUST Branding
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How to Get Seen More on LinkedIn
The LinkedIn algorithm doesn't like external links, so don't put them in your post. PDFs are doing really well because they're known as carousel posts and people can flick through the slides as if it's a presentation. More content needs to take up more of that screen than anyone else's. Think about something called word art rather than just putting a load of text on the page.
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