Story of the Week with Joel Stein cover image

How the Buy Nothing Movement Imploded

Story of the Week with Joel Stein

CHAPTER

The Trouble With Starting a Company

Two women decide to get off Facebook and start their own company, which they must know is going to piss people off. They raise money in a more traditional way at first through family and friends. And so this time they raised $100,000. "I don't think they realize at the outset how hard it is to do what they're trying to do," she says of her co-stars.

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