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You Can Become More Creative With This Unique Strategy Used By American Spies with Beth Comstock

The Science of Success

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How to Create Constraint in the System

I think every organization needs to bring in outsiders who challenge their perspective. The power of story, which are strategy, which are mission. Where are you going? Why? What property you're trying to solve in the world? Why do you exist? How's the story that people can relate to that? And then the last piece is just create a space where you can do a lot of experimentation, test and learn.

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