5min chapter

The Outlier Ventures Podcast cover image

How Brands Can Harness Social Commerce and Take Back Control from Social Media, with Roy Bernheim of Decommerce

The Outlier Ventures Podcast

CHAPTER

The Power of Community Engagement in Web 3

The most interesting number is the tripling of repeat purchase so what we've seen is that people that have two customers that have started engaging directly with the brand somehow they're three times more likely than before to purchase again. Once you have the plug-ins with e-commerce on your site people start to engage with your page and it's just extremely powerful for retention, lifetime value generation and there is other aspects like SEO. There is all sorts of very tangible bottom line benefits of it we're now working on a more of a sustainability proofcase and what we mean by sustainability.

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