Office Hours: Should I Short Meta? The World Cup in Qatar, and How to Acquire New Customers
The Prof G Pod with Scott Galloway
00:00
Navigating the Challenges of B2B Customer Acquisition
This chapter addresses the challenges faced by new entrepreneurs, particularly in attracting their first customers for a B2B optimization software company. It provides insights on leveraging LinkedIn, content marketing, and personal networks to effectively generate leads and overcome initial hurdles in the business journey.
Play episode from 10:09
Transcript
