Top Audio Books - How to Change People's Minds

Adam Grant studied the debate between Harish Naderajan and IBM's machine debater. He found that persuasion is like dancing, you need to choreograph steps so both sides can move and sink. People resist an idea not because they disagree with it, but because they resent any attempt to influence or change them. Counterfactual thinking can be an effective way to reduce prejudice and stereotypes.