4min chapter

The Long Game cover image

Why Social Proof is the Key to Every Type of Marketing with Andy Crestodina

The Long Game

CHAPTER

Is Social Media a Dumping Round for Links?

Social media's biggest benefit is not dumping links. Someone sharing yourarticle on slack is gin toget a lot more traffic than like, ano tweat. I think that click through rates from search and social ore both are lower than people think. And then the networking is, i think that's underrated. But there's this kind of inbetween part where people try to build native followings on those, you know, twittere especially linkton. What do you think about those kind of use cases for social?

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