
Haven's Kitchen - Alison Cayne
Startup to Storefront
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The Problem With Meal Kits
Shelmer: Meal Kits never gave people that sense of joy and satisfaction and agency. He says the way to get them to do something more is not to make them feel bad. "It's a race to the bottom," he says, but companies are doing really dumb things because they're assuming customer won't pay X. Shelmer: I wrote a opinion piece for the New York Post on the Trouble with Meal Kits in 2018.
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