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Ep 86 - The Innovation Mindset with Lorraine Marchand

The Tyler Dickerhoof Show

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COVID-19 - Customer Influenced Innovation

I think a great example of this customer influenced innovation is COVID-19 related it was like being on the scene and trying to innovate and solve customer problems. It's now led to an improved product I really like this very old kick company it's called Eco Labs not like a household name but what I really like about them is they have about 3,000 people in the field that are like research scientists salespeople. They were selling a sanitation product that they would spray on stainless steel surfaces so that they could do whatever they were going to do you know chop the food or put their patient on it. The only problem was it was taking 20 minutes to dry and in a situation where we had

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