MI Rewind: How to Become A Successful Entrepreneur with Sean Castrina
The Intrinsic Value Podcast - The Investor’s Podcast Network
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The Five Golden Rules for a Successful Start Up
In your most recent book, you wrote that there are five golden rules for a successful start up. Walk us through those five golden rules and explain to us why each of them are important. The first thing that gets cut in a start up budget is advertising. Next as you'v got to know why people are going to buy from you. Got to have a unique selling proposition. And then you got to market like crazy.
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