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Online Shopping with Amanda Mull
You're Wrong About
Online Shopping Is a Business You Have to Be Very Careful About
Much of the popularity of online shopping has to do with businesses doing everything they can to induce people to shop online. That is a less labor intensive way of selling than renting storefronts and staffing stores. You see a lot of brick and mortar retailers really asking people to order online and pick up in store because that is a person who just needs to be handed something. And often it does not really work that way, but people are attempting to streamline it enough and make it a big enough part of the business that it works, basically.
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