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The Rogan's Difficulty and Value Conflation
In a world which has never been more convenient, our ability to avoid discomfort is very high. Attaining something worthwhile is often going to be difficult, but just because it's difficult doesn't mean it's worthwhile. We use the challenge as a proxy for virtue or value or alignment or integrity. Valuable work on the other hand is a beautiful blend of difficult unise. An Apple employee wants to ask Tim Cook about whether it should still feel like hard work when you do something you love. He replied: You'll have to work harder than you ever have before in your life, but the tools will feel light in your hands.