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Affirm addresses Molly & Jason + is TikTok getting banned, and Pearpop’s CEO Cole Mason | E1637
This Week in Startups
Ovation Challenges - The Next Evolution of Influencer Marketing
The future of influencer marketing isn't going to be bucketed in what we define today as a professional creator influencer. Ovation is basically it's like a private challenge link that they're sending to the person who just bought this running shoe and they can talk about how it shaved off a few seconds from their mile time. With Starbucks, they could send an Ovation link to their customers who have over 150 stars and just got a custom free drink for using their stars.
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