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Is It a Growth Opportunity?
A company that has had great success with their corps product, and theyve recently acquired a another product. They're deciding whether they need to merge that product and the overall company positioning into something new. Or is our better move to sell our corpe product and then leverage this recently acquired product as like an expansion opportunitya? That's almost exactly what you've just described. So there's a few different scenarios where this framework can be really, really helpful. But it's a, honestly, it's been so fun to do this type of work ever.