How to Build a Kick Ass Community to Power Your Brand

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Podcaster's Paradise has brought in millions and millions of dollars of revenue because our community proved to us that there was an actual need for the exact same thing. The best strategy is to look at your own life? What sucks in your own communities? It could be gender or race or ethnicity. For me, two activities that became or two groups that became very clear was I practice Brazilian Jiu Jitsu which is a martial art like wrestling, but it finishes and submissions. And what's unique about me is I also fall into this category of woman. That makes me unique because Jiu Jitsu is probably 80 to 85% men.

Maya Nazareth is an award-winning entrepreneur transforming the world of women's MMA. She started Alchemize Fightwear at 20 years old with $2K to her name. Alchemize is now a multiple 6-figure business disrupting the athletic apparel space.

Top 3 Value Bombs:

1. It's not about you, it's about the customer.

2. Creating immense value for the people around you who interact with the brand and turn it into an ecosystem that benefits that community and that customer.

3. Work with those customers or those community members to develop the solution with them to creating evangelist customers and de-risking your business.

Follow Maya on Instagram - Maya's Instagram

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