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The Blockworks Origin Story | Michael & Jason

Empire

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The Importance of Sponsorship in Influencer Marketing

Suntic: The thing that I think especially influencers fall prey to is this audience capture. He says once they get like 150 or 200,000 followers, break out of that mold and say different things. And then you can't say different things because they will turn on you. Suntic: Bitcoin for a great example of that. It's so hard to engage now. You know, one of the other categories I'm really excited about is prediction markets. So, them being like your oracles for true information.

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