4min chapter

Me, Myself, and AI cover image

Making 600 Billion Decisions With AI: Expedia Group’s Rathi Murthy

Me, Myself, and AI

CHAPTER

The Complexity of Travel

I believe as technology, AI can be leveraged across almost all aspects of running our business. There are some core platform capabilities that we excel at leveraging complex AI and ML, one being fraud prevention. Today it's very complex for travelers to know what's the right time to book a flight. Another example is smart shopping for hotels. We often joke you need to open a hundred different tabs because every hotel has millions of rate descriptors whether it's an ocean facing room.

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