4min chapter

Young and Profiting (YAP) with Hala Taha  cover image

YAPClassic: Richard Moore on The Laws of Selling | Part 1

Young and Profiting (YAP) with Hala Taha

CHAPTER

How to Earn People's Attention

Huddah advises on how to get the right pitch and earn someone's attention. He says it is something along the lines of wins plus peer or mutual equals interest straight away. Huddah: If I was to cold call you, hi, can I sell you something? It doesn't work. You're not willing to buy into me first.

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