In the Sauce cover image

Building a Flywheel

In the Sauce

CHAPTER

How to Be a Successful Social Media Editor

11 years ago, J. Crew's social media editor had a job title that might have been "content" In 2012, there was no Instagram and the conversation wasn't about turning these channels into revenue stream. Made well was like working at a startup that had the infrastructure and archival knowledge of J. Crew. It would just be really interesting to see how 11 years ago the job I have now was talked about.

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