Episode 538 | When to Sunset a Product, Enterprise Security Assessments, Lifetime Deals, and More Listener Questions
Startups For the Rest of Us
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Navigating Product Sunsetting and Pricing Strategies
This chapter focuses on the complexities of product management, particularly the decision to sunset an older product in favor of more successful offerings. The conversation includes strategies for pricing models in B2B SaaS, along with considerations for managing multiple products and the importance of adaptability. Through listener questions and case studies, they highlight the balance between focusing on high-performing products while exploring new opportunities.
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