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Ep. 910: Robert M. Rosenberg Interview with Michael Covel on Trend Following Radio

Michael Covel's Trend Following

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The Rise and Fall of Dunkin' Donuts

Dunkin' Donuts went public in 1968 as universal food systems. In 1973, the company lost $1.7 million on its first day of trading. "My head was turned by public ownership and the need to keep up the pace," Dunkin's CEO says. He sold off all other businesses rather quickly.

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