Formation of Career Journey and Unique Product Development Approach

The chapter explores the guest's upbringing in Brooklyn and the supportive family environment that instilled confidence in pursuing a creative path. It discusses the transition from fine arts to graphic design in the early 2000s, emphasizing the importance of adapting to emerging technologies like web design and UX/UI concepts. Additionally, it touches on the guest's professional evolution from freelance work to designing for renowned clients and the genesis of Rally Road with a focus on storytelling in product development.

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In today’s episode, Patrick Donley (@JPatrickDonley) sits down with Rob Petrozzo to learn about the fascinating world of investing in rare collectibles through his platform called Rally. You’ll learn about Rob’s early days prior to Rally, how the genesis of Rally came about, how the platform works and what the early challenges were getting it launched, how they research and source their collectibles, and so much more!

Rob is the founder of Rally, the pioneer alternative investing platform for blue-chip and digital collectibles, including classic cars, sports memorabilia, Birkin Bags, and rare watches, totaling over 400 assets in 19+ different categories.

IN THIS EPISODE, YOU’LL LEARN:

00:00 Intro

02:30 - How Rob’s childhood led to an interest in art and collectibles.

13:02 - What the inspiration behind Rally was and what the early days were like.

15:48 - How working with the NFL made him realized the importance of storytelling.

24:40 - What Rally is, how it works, and what the early hurdles were.

37:07 - How the Great Financial Crisis of 2008 changed Rob’s life.

44:00 - How to get started investing in collectibles with Rally.

55:23 - Why they created a museum to showcase their collectibles.

59:44 - How they research and source items for the Rally platform.

62:31 - What their average holding period is and how liquid the market is.

*Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences.

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